Websites for property businesses.
From estate agencies to commercial developments, property websites live or die on how well the properties themselves are presented.
How property gets chosen online.
People often form an initial impression quickly, then look for the detail that helps them compare their options.
Photography does the work
Large, well-presented imagery is the single biggest factor. The website should be built to show property photography at its best.
Different buyers need different routes
A commercial development might be marketed to several occupier sectors at once. Sector-led routes let each audience see a case made for them without the site fragmenting.
Detail has to be downloadable
Brochures, floor plans, site plans and specifications get shared internally and with advisers. Making them easy to download keeps you in the conversation.
What a property website usually needs.
A structure that handles listings or developments without becoming a maintenance burden.
The properties
The whole point
- Listings or development pages
- Large-format photography
- Floor plans and specifications
- Availability and status
Location & context
Why here
- Area and connectivity
- Transport and travel times
- Local amenities
- Maps and site plans
Enquiries
The next move
- Enquiry by property or development
- Downloadable brochures
- Agent or team contacts
- Viewing requests
Worth knowing.
Can listings feed in from our property software?
Often yes, depending on the system. Tell us what you use and we will tell you straight whether a feed is realistic and what it would take.
Can we market to different occupier types?
Yes – it is one of the more useful things we do. Sector-led routes let a development speak to several audiences without the site becoming confusing.
Can visitors download brochures and floor plans?
Yes, and it is worth making it easy rather than gating it. A downloads library you can update yourself is standard on these builds.
Can we update availability as things let or sell?
Yes. You can do it yourself, or send it over and we will update it for you as part of the service.
Tell us about your website.
A few lines about the business and what you need it to do is plenty to start.